Zaxby’s has been focusing on expansion through a new franchisee incentive program. The Zaxby’s incentive program capitalizes on the brand’s aggressive development plan, offering Select Market Incentives (SMI) like discounts on the standard royalty of 6%. This initiative allows franchisees to amplify marketing efforts and drive sales performance in new markets. Notably, the plan includes no royalties in the first year, a reduced 3% royalty in the second year, and the standard 6% royalty from the third year onwards. Additionally, Zaxby’s is refunding the full initial license fee of $35,000 upon store opening as per schedule.
Celebrating its 45th year, the annual Entrepreneur Franchise 500 is a prestigious honor in the franchise industry, serving as a crucial resource for potential franchisees.
“Every brand on the Franchise 500 has its own unique story, but they all collectively make the same statement: Franchising is strong and resilient, is full of innovation and opportunity, and provides a powerful entrepreneurial path for many people,” says Jason Feifer, editor-in-chief of Entrepreneur magazine. “Our 45th annual ranking is full of companies with fresh ideas, exciting business models, cultural sway, and the kind of business sophistication that will define the next 45 years and beyond.”
Entrepreneur’s ranking formula, continuously evolving to reflect the dynamics of the franchise marketplace, considers various factors that include costs and fees, size and growth, support, brand strength, and financial strength and stability. Based on an analysis of over 150 data points, franchises are given a cumulative score, with the top 500 making it to the Franchise 500 in ranked order.
Zaxby’s position in this year’s ranking underlines its robustness as a franchise opportunity and its appeal to entrepreneurs looking to invest in the quick-service restaurant sector.
To view Zaxby’s in the full ranking, visit http://www.entrepreneur.com/franchise500 or pick up the…
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