Chad Wagner, the CEO and president of Peachtree Packaging & Display was recently featured on an episode of The Independent Packaging Association’s (AICC) podcast, Breaking Down Boxes. The episode “Young, Dumb, & Fearless” was released in February 2023.
The episode was hosted by Gene Marino, executive vice president of Akers Packaging Service Group, and Joe Morelli, vice president of sales and marketing at Huston Patterson Printers and Lewisburg Printing Co. Listeners can expect an inspiring account of Peachtree’s transformation over the last three decades.
“Chad’s work ethic, drive, and desire to build a successful company is inspiring to me personally and his story is one that I think any entrepreneur would be motivated by,” said Morelli. “I walked away from our time with Chad with a million thoughts running through my head and I think our listeners will find a lot of value in this episode.”
To step back, Peachtree Packaging was founded in 1980 by Wayne Morrison, who later took on partner Terry Roof. The two envisioned a family-owned, independent printing shop. Wagner started working at Peachtree around 1990 when he was a teenager after meeting Roof at his golf course job. After high school, Wagner left to serve in the Air Force and earn his college degree at the University of Georgia, but Roof kept after Wagner to come back as a salesman. The position was a perfect fit for Wagner who eventually was asked to become a shareholder in the company, further cementing his ties to Peachtree.
As a shareholder, Wagner became even more invested in growing Peachtree. He also developed close ties with other shareholders including Vice President of Sales Ed Davis and Vice President Andy Auchmuty, who became co-owners with Wagner when they purchased the company in 2016. The team wasted no time with their plans for expansion and immediately purchased a Gopfert 5-Color Dual-Die Cutting Press, a best-in-class flexographic printer. The addition provided…
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