New data has revealed the states that are most obsessed with TikTok, based on Google search data – and Georgia has been named the fourth-most addicted state.
The ranking, created by QR Code Generator QRFY analyzed nationwide Google search volume behind 28 keywords related to TikTok – including ‘TikTok App’, ‘TikTok dances’, TikTok songs’ – to identify which states are most obsessed with the social media app.
This volume was then scaled against each state’s population to determine where is searching for TikTok content the most – and where isn’t as interested.
In 2019 and 2020, the social media platform TikTok rapidly gained popularity, fuelled by its addictive content and personalized algorithm. However, a recent survey from Surfshark found that 77.7% of US Generation Z users feel addicted to scrolling the app.
It’s clear that some parts of the US are more TikTok-obsessed than others, with the average monthly searches per 100k residents ranging from 2,252 to 5,202, depending on the state.
Claiming the top spot is California, which is no surprise given its massive presence of social media influencers and share-worthy shops, restaurants, and beaches. With an average monthly search volume of 5,202 per 100k residents, California is America’s TikTok hotspot.
In second place, the state of Nevada had a monthly search average of 4,983 per 100k residents, revealing a large proportion of their population find the app particularly addictive.
Ranking in third place, New York had an average of 4,899 monthly searches per 100k residents. Clearly, the city that never sleeps is up all night watching TikTok.
The state of Georgia follows closely behind in the ranking, with 4,890 monthly searches per 100k people – just 9 searches fewer than New York.
In fifth place with 4,872 searches each month per 100k residents, New Jersey has been revealed as another state that is clearly obsessed with TikTok.
Top 10 States Most Obsessed with TikTok
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