Franklin Street, a full-service commercial real estate firm, announces the
appointment of Monetha Cobb as the company’s first-ever Chief Marketing Officer (CMO). Cobb, who
joined the company in 2010 as a founding member of its Atlanta office, is now responsible for shaping
and implementing Franklin Street’s national marketing strategy to support growth initiatives throughout all
business lines. From the firm’s Atlanta office, this real estate veteran leads a team throughout the
Southeast.
“The creation of the CMO position and anchoring it in the Capitol of the South underscores the investment
that Franklin Street is putting into the Atlanta market and beyond, as well as the force behind our pursuit
of value-driven partnerships and transactions,” says Andrew Wright, CEO and Chairman of Franklin
Street. “Monetha is the first executive team member to be planted in Atlanta rather than in the firm’s
Tampa headquarters, which is intentional as we believe Atlanta will be our top growth market within the
next few years – and quickly followed by several other targeted cities throughout the country.”
Wright adds, “Monetha serves as a trusted partner who has been instrumental in helping us build our
Atlanta division from the ground up and is the ideal leader to perpetuate our growth. She is resilient and
decisive, and has an innate ability to assess a situation, weigh the options and make informed choices
promptly and confidently.”
As Franklin Street’s CMO, Cobb is responsible for shaping the company’s marketing strategies and brand
positioning to support business line growth and geographic expansion. Based in Atlanta, the current
corporate marketing team includes four professionals with plans to add at least three additional team
members. Cobb continues to serve on Franklin Street’s Board of Directors, which guides the company’s
overall strategic growth.
“Because of my extensive experience in the commercial real estate industry and my understanding of all
of…
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