Greenlight Financial Technology, Inc., the fintech company on a mission to help parents raise financially-smart kids, today announced a new rewards program with Tropical Smoothie Cafe to bring financial literacy game Greenlight Level Up to more families for free.
Starting today, families can download the Greenlight app and play a selection of Level Up challenges with no Greenlight subscription required, while earning fun rewards for a limited time.
93% of teens believe they need financial knowledge and skills to achieve their life goals, and 97% of parents agree.2 Still, only 35 states require a personal finance course for students, and teens score an average of 64% on the National Financial Literacy Test, showing a clear gap in financial education that is accessible and effective. Parents also rank personal finance as the #1 most difficult life skill to teach their children with 81% saying they wish they had more financial education tools and resources.3
Greenlight Level Up is an in-app financial literacy game with a best-in-class curriculum that goes beyond the National Standards for K-12 Personal Financial Education to empower young people with money skills and confidence. Built by academic and game design experts, Level Up challenges are packed with bite-sized videos, quizzes, and minigames that keep kids and teens engaged.
Over the past year, kids and teens have played more than 2 million Level Up challenges with an average score of 88.4% across all personal finance subjects, including spending, saving, earning, investing, and managing credit and risk. Level Up has also empowered kids and teens to practice healthy financial habits — players are twice as motivated to save, six times more likely to set a savings goal, and six times more likely to research stocks and ETFs before proposing an investment in the Greenlight app.
“At Greenlight, we’re always looking for new ways to empower young people to learn about money,” said Jennifer Seitz,…
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